What is branding?
Technical Definition: Branding defines & expresses a company’s unique identity, encompassing its mission, values, and unique narrative. Effective branding is about consistently delivering on promises & creating an enduring image in the minds of consumers.
Ok, what does that actually mean?
Branding is everything customers experience that identify your company: in-person signage, product labels, website, social media, advertising & beyond.
Will inconsistent branding hurt my business?
In today’s online & visually focused world inconsistent branding (or no branding at all) will signal to customers that your company isn’t well planned & coordinated. Regardless of industry, no customer wants to work with a company that looks inconsistent & uncoordinated. These subconscious signals may not overtly deter customers but may make them think less of your company than one with a more coordinated branding strategy.
Why is branding important?
Consistent branding across platforms helps customers identify your products & build confidence in your company.
We’re just a small company, what branding do we need?
We specialize in small business branding, our portfolio includes multiple companies with 1-100 employees improve their brand strategy. You may simply need to roll out an updated logo that clearly epitomizes your company across existing platforms. Big or small, we can make your branding work for you. Send us an email at [email protected] with a brief description of your company & goals so we can set up a live video consultation to craft a custom brand development plan.
How do I get started?
Send us an email at [email protected] with an overview of your needs & we will provide a custom price estimate & turn around time for your job.
Do you use a third party for design?
No. All graphics are created from scratch by our on-staff team. Nothing will ever be contracted out, created by AI or grabbed off of an app.
My company is brand new, how do I start to brand?
Send us an email at [email protected] with a brief description of your company & goals so we can set up a live video consultation to craft a custom brand development & marketing plan.
I just need something small. Business cards, flyer template, etc.
No job is too small. Send us an email at [email protected] with an overview of your needs & we will provide a custom price estimate & turn around time for your job.
I need something BIG! 48 page saddle stitched book, 20 page property slide deck, etc.
No job is too large. We have extensive experience handling large, multi-faceted projects that require significant preparation, revisions & reviews. Send us an email at [email protected] with an overview of your needs & we will provide a custom price estimate & turn around time for your job.
Is this expensive?
Marketing varies heavily & so do the prices. If you need a monthly contract to provide on demand marketing & graphic design services, the cost will be significantly higher than if you need a simple logo update. We provide custom pricing for each project to best suit your needs & budget. Send us an email at [email protected] with an overview of your needs & we will provide a custom price estimate & turn around time for your job.
Why should I use a professional designer when I can use an online app?
You don’t own anything you make in an online application. The app owns it. Online applications can be great for ideas & brainstorming. Even a great way for you to show us what you have in mind. But NOTHING designed in an online application will be an original artwork that you have the rights to. There are many more reasons that a professional will provide a better outcome than a DIY app, but ownership of the art should be a non-negotiable when it comes to your business. Anything crafted by our company will be 100% owned by you. We would love to display it in our portfolio, but that is up to your discretion.
Need further assistance?
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